Grammy Award-winning singer and actress Coco Jones is receiving attention for her calm response to racist remarks during a photoshoot in New York City.

The incident, captured in a vlog from New York Fashion Week, shows a woman shouting offensive comments about Jones's skin colour while the singer posed for photographs.

Rather than confronting the woman, Jones continued her photoshoot before blowing her a kiss and walking away.

The 28-year-old entertainer has previously spoken openly about her experiences with colourism in the entertainment industry and her determination not to let discrimination affect her self-worth.